Promoting Your Products on Instagram

Many marketers are into e-commerce, where they promote and sell products to customers all over the world. With Instagram being an app that has users from all over the world flocking to it on a daily basis, you can promote the products on this app and increase your sales.

Not many people realize that Instagram has engagement rates that are way more than other social platforms such as Facebook and Twitter.

More than 100 top brands are on Instagram and are looking for ways to get followers, who consequently turn into customers.

However, we need to find ways to make Instagram work for us. Here are some of the ways to do this.

Get Appropriate Hashtags

Hashtags help Instagram users to get your products on Instagram, therefore, make sure you use the appropriate hashtags each time you post an image of the product on the app.

You can also check out the hashtags that are being used to get the products on this platform. This is a quick way to get the hashtag that relates to your products.

Find a few tools that you can use to get the hashtags that you need for your products or services.

Use Filters

It is great to post regularly on Instagram, but it is also ideal to understand what kind of filters to use so that you can make your products more appealing to users. If this is the first time you are using filters, it is a good idea to research and find out what type are popular among Instagram brands before you pick on the best.

Connect With Others

While on the platform, don’t forget the primary role of Instagram – to connect you with other people and brands. While you have followers for your account, it doesn’t hurt to interact with followers of competitors. Doing this helps you increase followers and ultimately leads.

The good thing is you don’t have to do this manually – there are a few tools that can help you out with this task. Among the top is Social Hype, which is available for review here.

The Bottom-line

You can get buyers for your products by marketing your items on Instagram. Take time to come up with images and descriptions of products so that you can tell the buyer what you are offering. You also need to use filters so that you make the posts more appealing to the audience.